Apple's are Different.

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The neurological allure of a Mac.

"And I think you still have to think differently to buy an Apple computer."

464 clips

54 clips

Loopy.
Loopy.
Steve's reason for constantly referring to himself in the 3rd person.
Huge Success.
Huge Success.
He says this 30 times per speech.
Pretty cool.
Pretty cool.
Steve Jobs on a new Apple product release.

157 clips

Huge Success.
Huge Success.
He says this 30 times per speech.
Pretty cool.
Pretty cool.
Steve Jobs on a new Apple product release.
Apple Needs Help.
Apple Needs Help.
Steve Jobs unveils Apple's new business model.

56 clips

Loopy.
Loopy.
Steve's reason for constantly referring to himself in the 3rd person.
Huge Success.
Huge Success.
He says this 30 times per speech.
Pretty cool.
Pretty cool.
Steve Jobs on a new Apple product release.